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OK, confession time, I collect beermats. Have done since I was about fourteen. Believe it or not there’s an official word for it: I’m what’s known as a tegestologist.
One of the fun things about working at Bespoke is explaining to new starters how much print is around them in their everyday lives, that goes unseen for what it is – a printed product.
With International Print Day (#IPD17) only a few days away, I wanted to share with you one of my favourite print experiences.
As the saying goes, “life is like a book”, and as each day turns a new page, we find ourselves less than a week away from the chapter entitled International Print Day 2017 (Wednesday 18thOctober).
The results of an international survey by Two Sides provides unique insight into how print and paper is viewed, preferred and trusted by consumers around the globe.
Trade shows can be one of the most rewarding forms of marketing when approached with the right strategy but there are many factors and costs to consider before, during and after the event. Rather than set specific objectives, some companies attend tradeshows without truly considering what they are hoping to…
Following Stephen Woodall's appointment as Global Market Segment Manager for Aqueous & Solvent Digital Inks at Nazdar Ink Technologies earlier this year, he gives his insight into trends in the signage and graphics market. Based in Stockport, Stephen Woodall works closely with regional managers in territories across the globe and…
My ideas about websites have changed over the years. Like many newer companies I’ve used Ad Agencies, Friends of Friends and even myself from time to time to oversea what happens online for my company. To be honest, I never understood a clear goal or strategy until years later. Fast…
With all the different options now available in the world of print finishing, it may seem a bit daunting to figure out the importance of the process and, although it may not be obvious to the casual observer, finishing is as important a factor in print production as applying ink…
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