PressOn, the multi-award-winning large format digital printing and installation company, has invested in a second HP Latex R2000 printer to enable the business to take on more work in profitable markets, including transport livery.
PressOn says it has secured several innovative graphics jobs during the uncertain pandemic period - following some spectacular pre-COVID projects - using its HP Latex R Series printer. Installed in April 2019 and updated to the 2020 edition a few months later, the HP Latex printer has enabled PressOn to meet demands for fast turnaround, exceptional quality and sustainability.
For many of us, the last year has helped us gain a better knowledge, understanding and appreciation of our local area. Wherever you are in the country, not many of us have been out much and, when we have, it’s not been too far from home. Shopping has been either online or at the local high street and perhaps more business-oriented purchases have been more local too.
Used in the right way, print is a powerful medium for advertising. While almost any brand can make use of print effectively, some businesses naturally lend themselves to effective printed campaigns – Electric Playbox demonstrated this to great effect when they employed PressOn to create a visual teaser for their new store opening.
PressOn says the additional functionality offered by HP's updated Latex R-series printer is enabling 'great results' on new materials and applications, adding the upgrade to the 2020 edition was undertaken 'painlessly and effectively'.
While large format printing might traditionally be associated with outdoor advertising – billboards, posters, vehicle graphics & more – in its purest form it’s simply another way to print any kind of imagery or graphic material. It presents a wealth of creative opportunity for artists and, in particular, photographers, as this fantastic project we worked on with Perou goes to show.
Over the years, PressOn have worked on some really fantastic projects for clients working in film and television – but when we were contacted by Limited Space (who were working with the BBC), we were asked to produce a series of graphics that were truly ‘out of this world…’
One of the most exciting things about large format printing is the new technologies and products that are consistently being developed. From new printers and substrates to innovative software, forward thinking print suppliers are regularly rethinking how we design and develop solutions, to ensure our clients always have access to the most cutting edge, exciting installations.
With so many forms of outdoor advertising available, it can be hard for brands to know which channels will have the most impact. Particularly in places where ad space is limited or crowded – such as big cities – standing out from the crowd can be a real challenge, and investing in out-of-home advertising can be a daunting prospect. In this saturated adland, vehicle advertising, and taxi media in particular, offers something of a golden opportunity.
November 2018 saw the launch of Pretty Little Thing’s new truck advertising initiative, which featured 100 13.5-metre trailer lorries adorned with eye-catching graphics taking to the nation’s roads to spread the brand’s message.
Earlier this month, Harrods launched Fashion Re-told, London’s most luxurious charity pop-up, raising vital funds for the NSPCC. PressOn are proud to have supported this project by branding two floors of retail space in a stunning bespoke English flower-garden concept, designed by Harrods.
PressOn, one of the UK’s leading large format digital printing companies, has just taken delivery of the latest HP R2000 Series hybrid printer. The new generation machine prints on both rigid and flexible materials and will help PressOn continue to satisfy continually increasing customer demand in 2019 for high quality, fast turnaround, large format graphics.
How long does it take 2 expert print production specialists to change the roll on an HP Latex large format printer...?
PressOn, one of the UK’s leading large format digital printing companies, has taken delivery of a new HP LX 3600 latex printer. The re-engineered new generation of the HP LX 3500 complements PressOn’s existing HP LX 3500 and helps PressOn continue to satisfy increased customer demand in 2018 for large format graphics.
PressOn produced lift, floor and window graphics for a store wide campaign for Harrods, London, UK – called Social Butterflies.
The Cadbury’s World Theme Park in Birmingham, England is reminiscent of Willie Wonka’s Chocolate Factory. The large format digital printing specialists at PressOn were commissioned by RMA Themed Attractions to create the Park’s interactive and completely immersive 4D zone.
PressOn, the large format digital printing company based in Chatham, Kent, recently worked with their Out-of-Home media client, Limited Space, for yet another eye-catching campaign for Paco Rabanne’s fragrances, 1 Million and Lady Million.
PressOn, the large format digital printing company based in Chatham, Kent, recently worked with the UK’s largest taxi advertising media company, Verifone Media, for yet another eye-catching campaign for Paco Rabanne’s fragrance, 1 Million.
PressOn, the large format digital printing company based in Chatham, Kent, have worked again with the team behind the World’s fastest and most advanced racing car, BLOODHOUND SSC; this time, wrapping the tail fin as it hit speeds of 210mph on its first public trial run at Newquay Airport in Cornwall.
Kent based display printer PressOn has worked with the Flower Council of Holland to create a giant 35 square metre installation described as a “living painting” using digital print and 26,500 real flowers.
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