Onlineprinters, the online print provider, has extended its product line by more than 800 new promotional items from key rings to speakers and gym bags. This move takes Onlineprinters into the promotional gifts segment on a large scale. "We see ourselves as a full-service provider," says CCO Christian Würst. "Giveaways create a long-term impact which makes them an important part of the marketing strategy from a costs vs. benefits perspective. Our product line extension allows customers to cover their demand for promotional products in a quick and user-friendly manner. Users can calculate prices 24/7 and order products immediately – waiting for manual proposals is a thing of the past," Würst adds.
The Promocompany, based in Ede, The Netherlands is a wholesale business that sports a 25-year reputation as a key player in promotional items. The business recently decided to insource printing and selected two Mimaki printers.