According to a new study from Borrell, a media research company, out-of-home advertising (OOH) is the only ad medium, outside of internet marketing, that has shown consistent growth since 2008 and is expected to continue to grow over the next five years.* It is predicted that OOH revenue will increase from $7.3 billion in 2018 to $18.5 billion by the year 2020.
In order to meet the special requirements of customers in the interior design and outdoor signage markets, NESCHEN has launched the 100 µm thick, polymeric and phthalate-free PVC film solvoprint® performance wall-grip with immediate effect. The German coating specialist complements its portfolio with the new product by a well adherent self-adhesive film perfectly suitable for difficult, rough, porous or low-energy surfaces like plaster, concrete, chipboard & PP containers.
HP today announced the new HP Latex 115 Printer, offering the most economical entry point into sign and display printing services using high-quality, water-based HP Latex technology. The HP Latex 115 model is also available in the Print and Cut series, providing an end-to-end HP solution for printing and cutting.
Amayse-ing results achieved at Twickenham Stadium thanks to CLEAR FOCUS One Way Vision™ film from CMYUK18 May 2017
Amayse, the worldwide market leader in 3D signage for televised sporting events and a leading supplier in both venue and event branding and large-format signage for indoor and outdoor use, recently installed impressive exterior window graphics at Twickenham Stadium ahead of Harlequins’ Big Game 9.