Brodnax leverages JETvarnish 3D special effects and data analytics for customized marketing campaigns14 Sep 2018
In the connective, converging world of omni-channel customer communications, Brodnax 21C Printers of Dallas, TX has established a special unique expertise to help brands and print buyers create highly customized marketing campaigns based around sophisticated use of information technology (IT), market data analytic models and customer knowledge.
In a land rich with ancient culture and history, the Israeli printing industry has always been a leading force for adopting new advanced technology. That trend was recently confirmed when a trio of the country’s foremost service providers implemented three different new MGI JETvarnish 3D digital embellishment presses in the packaging, label, commercial print and trade finishing market sectors.
The international Foil & Specialty Effects Association (FSEA) recently held its annual conference outside Nashville, Tennessee and three Konica Minolta JETvarnish 3D customers received a total of 11 prestigious Gold Leaf Awards for their impressive creative craft work with digital print embellishment technology from MGI.
In the Wisconsin heartland of America’s dairy country, there is a creative group of print professionals setting new standards for integrated marketing campaigns and corporate brand communications at a firm called Color Ink. Thanks to a partnership with MGI Global Partner, Konica Minolta, they will be scooping up the cream of the crop in decorative print embellishment applications with a new JETvarnish 3D digital enhancement press.
To succeed as a professional trade finishing business in the printing industry requires specialized skills, equipment and the ability to add valuable expertise to the supply chain as a postpress project consultant. C & T Print Finishing in Connecticut has mastered all these requirements by creating a new Digital Enhancement service with a MGI JETvarnish 3DS press provided by Konica Minolta. The result has been an increase in jobs, projects and interest from both long-term, existing customers and new clients across the Northeastern United States.