The Mexico Tourism Board recently took over the Immersion Zone at St Pancras International Station as part of a major tourism push.
JCDecaux is set to take over the world’s largest bus shelter advertising concession from 1st January 2016 where it will commence building out a network of 1,000 digital bus shelter screens in London.
Universal Pictures has deployed a world-first outdoor campaign with JCDecaux, transforming London Waterloo into the Jurassic World theme park in the lead-up to the movie’s release. The campaign is dominating every outdoor advertising location in the station and includes a range of premium media firsts.
Doddle, the new parcel collection, returning and sending service located in and around train stations across Britain, kicked off the festive season with a major nationwide outdoor campaign using digital, wraps and banners to create an immersive experience for time-pressed commuters and visitors at rail stations across 27 of the UK’s busiest stations, including major commuter stations including: Waterloo, Victoria and Cannon Street.