Digital printing is redefining how art is created and providing new markets for wide format printing19 Feb 2018
Throughout history, technology has provided artists with new tools for expression. Where would Andy Warhol have been without silk screen printing and David Hockney without the Polaroid? Digital printing now offers artists new ways to create and sell art. Digitally printed artwork is rapidly increasing in popularity and acceptance—galleries, hotels, offices, restaurants, casinos and other venues are huge markets for giclée prints and other digitally printed fine art. Many photographers and fine artists embrace digital printing of their images as a form of expression, or as an additional way to market their work at reasonable prices.
In the digital age, where many have replaced the cinema with Netflix, festivals with Facebook, and galleries with Instagram, Epson is helping professional and artistic photographers celebrate and share the power of truth expressed through the printed image. One such artist is American-born abstract photographer and Associate of the Royal Photographic Society Nathaniel ‘Nat’ Coalson, who will be exhibiting his art – brought to life with his Epson 44” printer – at the 5th annual Oxford International Art Fair on 23-25 February 2018.
Founded in 2008, The Print Foundry – based in Croydon, UK – started off as digital photo printing service under the name of Creative Wall Art, producing consumer photo products such as canvas and framed prints.
Ilford offers a special at the beginning of the year and invites artists and photographers to choose between the best Ilford papers in order to create high-quality albums – as exclusive gifts, exhibition catalogues, archive portfolios or as a review of the year.