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Remember 'The Dress' back in 2015? What was your take – white and gold, or blue and black? The discussion divided the internet (and perhaps a few friendships), but it was more than an online sensation: it brought to light how our perception of colours are far from consistent.

At the upcoming 2018 Color Conference, attendees will have many opportunities to learn from—and about—GMG. GMG Americas, the US-based office of GMG, headquartered in Tubingen, Germany and the leading developer and supplier of high-end colour management software solutions, announces they will be a platinum sponsor, offering two presentations about significant colour issues, as well as a presentation and literature table providing an overview of the company’s extensive colour management solutions. The Color Conference, hosted by Printing Industries America and SGIA, will be held January 13-16 at the Hyatt Regency Mission Bay Spa and Marina, San Diego.

In the sign and display graphics business, as in many other segments of the printing industry, shorter runs and reduced cycle times can stress even the most efficient wide format printing operations. By implementing a colour-managed RIP-to-roll (or RIP-to-rigid media) workflow, these operations can ensure that colour is right the first time and every time to help speed work through the shop and meet colour expectations.

X-Rite Incorporated, a global leader in color science and technology, and its subsidiary Pantone LLC, have announced a significant presence at the Color Conference 2018, hosted by Printing Industries of America, January 13 – 16, 2018 in San Diego. During the event, X-Rite thought leaders, including Adrian Fernandez, General Manager at Pantone, will share valuable insights on such topics as how to ensure specified colors can actually be achieved in production, the impact of the latest industry standards on printing outcomes, and going beyond color to managing appearance.

Pioneering software firm, PrintFactory, is setting out to challenge the status quo at ISA Sign Expo 2018 (Booth 4942). In keeping with the show’s ‘Dare to be different’ theme, the PrintFactory team will present a new perspective on an age-old problem in wide-format print: colour management.

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