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For businesses looking to make their mark in 2018, Antalis has advised that embracing innovative new printing technologies such as white toner will be key to tapping into the customer demand for ever more creative paper-based communications.

Visitors to some of the year’s key industry events are being encouraged to utilise Antalis’ expert advice and support through its ‘Challenge Antalis’ initiative, which is being rolled out at the upcoming PrintWeekLive! 2018 and Packaging Innovations exhibitions.

With new research revealing a significant consumer preference for printed communications over digital options, Antalis is reminding printers that paper still prevails in a crowded digital market.

Following on from the unprecedented success of last year’s ‘Make Your Mark’ themed event, this year sees Antalis call on the UK and Ireland’s print and design community to ‘Step Right Up’ with the reveal of this year’s circus-inspired The Antalis Review concept.

Sign & Digital UK (SDUK) have announced that it will introduce a brand-new TV studio and three new demonstration areas to the 2018 show, taking place 24 to 26 April at the NEC in Birmingham.

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