Color-Logic certifies Ricoh Pro 7200 series at Graphics and Marketing in Virginia

April 23, 2019
Nathaniel Grant, GAM President, with a Color-Logic swatchbook, by his Ricoh Pro 7200 Nathaniel Grant, GAM President, with a Color-Logic swatchbook, by his Ricoh Pro 7200

GAM (Graphics and Marketing)--a full service design, print, and communication company in Northern Virginia--is the first certified Color-Logic printer in North America using a Ricoh Pro 7200 Series printer. Discussing the printer certification, Color-Logic Director of Sales and Marketing Mark Geeves said: "The samples submitted by GAM were spot on and correctly created all Color-Logic decorative effects. GAM purchased the Color-Logic Premium Plus License, which makes the Color-Logic Design Suite and FX-Viewer available not only to the GAM internal design team, but to as many as ten GAM clients. As a result, GAM can sell the Color-Logic process into ad agencies and design firms with their own captive design teams. GAM clearly understands the value of marketing the Color-Logic process, and agrees with the Color-Logic philosophy that All Print Starts With Design."

Richard Ainge, Color-logic CTO, also commented::"The Color-Logic certification program for printers resulted from the requests of agencies, brands, and design firms wanting to add Color-Logic embellishments and metallic colors to their clients' portfolios, but wanting also to ensure that licensed Color-Logic printers know how to correctly produce Color-Logic files. Nathaniel Grant, GAM President, immediately understood the value Color-Logic certification would bring to the GAM organization and their marketing efforts "

Further discussing the certification, Geeves continued: "GAM purchased the Color-Logic license from Ricoh Americas, which recently become a Color-Logic dealer and is teaching Ricoh clients how to add embellishments using Color-Logic. Ricoh Americas benefits directly since GAM Printers is a key supplier of Ricoh fifth color marketing materials"

For further information on GAM, please visit www.graphicsandmarketing.com.

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