Labels & Packaging
Viscom Frankfurt 2012 says it plans to focus on the world of display and point of sale (POS) solutions at the show to be held from 25 to 27 October.
A new feature this year is the Display POS Expo which, as a fair within the fair, will provide more focus on display solutions as an independent segment. In accordance with Viscom’s new brand strategy, which focuses on a total of six theme worlds, the Display POS Expo will be specifically highlighted with a logo of its own.
Display POS Expo is aimed at marketing decision-makers from the retail and industry sectors, brand manufacturers, advertising agencies, in-store management, shop fitting and display specialists, store design, interior decoration and visual merchandising.
Exhibitors already announced include Ellerhold, idee DISPLAY, Ultima Displays Deutschland, OECHSLE Display Systeme, werbe print und display, Kersten Technic or TIEDEMANN.
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