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Cewe Color Group increases photo finishing print production with HP Indigo trio

Written by Gareth Ward on 13 September 2012.

cewe 1

The Cewe Color Group has installed an HP Indigo W7250 Digital Press at its headquarters in Oldenburg, Germany, to increase its productivity of CEWE PHOTOBOOKS and other photo-specialty printed products.

Cewe Color specialises in the online print market and in 2011 delivered around 2.5 billion prints in CEWE PHOTOBOOKS, personalised calendars, greeting cards and other photo gifts. With 13 facilities and more than 3,000 employees in 24 countries, the company is one of the leading European photofinishing businesses.

cewe 2"The CEWE PHOTOBOOK is our best-selling product," says Dr. Michael Fries (left), member of the managing board, Cewe Color. "We produced more than five million personalised books last year and demand is still increasing."

The HP Indigo W7250 Digital Press serves high-volume production using a combination of quality, productivity, and competitive total cost of ownership (TCO). In addition, the Enhanced Productivity Mode (EPM) enables customers to print more jobs digitally and cost-effectively, with a printing speed of up to 320 ppm in colour and up to 960 ppm in monochrome.

A second HP Indigo W7250 Digital Press will be installed next year. The two webfed presses will help Cewe Color, which has been an HP customer since 2003, to further increase its capacity.

In 2012, the company celebrated its 50th anniversary. In the early years, the company derived its income mainly from processing film, which is now only a small percentage of its revenue. Instead, Cewe Color is continuing to expand its online printing service with its subsidiary companies, Viaprinto and Saxoprint, as additional business units. Viaprinto focuses on web-to-print production of softcover and hardcover books as well as medium-run brochures. Saxoprint offers leaflets, brochures and business cards for more commercial productions.

Also contributing to Cewe's productivity is an HP Indigo 7600 Digital Press, which has been installed in Dresden. All three presses were purchased at Drupa in May.

www.cewe-photobook.com

 

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