vjoon puts the vroom into cross media publishing for RSNA
The Radiological Society of North America (RSNA) is using the vjoon K4 Cross-Media Publishing Platform to manage three scholarly journals and a monthly newsletter.
RSNA is an international society of radiologists, medical physicists and other medical professionals. The software was integrated by vjoon Partner Managing Editor Inc. (MEI), which is the exclusive distributor of vjoon K4 in the Americas.
Previously, RSNA’s publishing workflow relied on hard-copy printouts that were passed around from editor to editor. The printer or designer would lay out the publications in InDesign, make paper copies and circulate them for review. Editors would mark them up by hand and give them back to the designer, who would then go back into the InDesign file, decipher the requested changes and incorporate them.
With the publishing team processing more than 2,800 manuscript submissions per year, the need for a better system for keeping track of content was constantly growing. RSNA was hoping to switch to an entirely paperless workflow, and in late 2011, the organization decided to upgrade. Based on recommendations and research, they chose vjoon K4.
“We were given the vjoon K4 name, and after doing some research, I found that it really seemed like the system to dig into,” says Carol Douglas, managing director at RSNA. “We found that with vjoon K4, we would be able to host all of our content on our end instead of on a remote server, and that was important to us. We also wanted to go with an InDesign-based system for a smoother transition. K4’s connection with the Adobe products seemed like a good fit.”
By implementing vjoon, RSNA has completely revamped its workflows and eliminated several days in production. The organisation’s publishing team extended its system by purchasing powerful add-ons including vjoon Overset Manager, vjoon Notes Manager, K4 XML Exporter and the K4 Integration with Adobe DPS for tablet publishing.
RSNA is also considering using vjoon K4 to help manage the massive guide it produces for its annual conference, which draws 60,000 attendees each year in Chicago, and possibly creating tablet versions of some guide content.
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