White Space Creative replaces solvent wide format printer with Ricoh Latex
“The equipment we purchased from Josero some years ago enabled us to expand our service by offering additional point of sale promotional material to clients, as well as increasing our productivity and performance,” says studio manager Nick White.
With creativity and innovation at the heart of what they do, the company counts clients such as Adidas, Fosters, Volvic, Puma, Oracle, FCUK and Warner Brothers among its portfolio.
“However, since then our ever expanding client base has required an improvement in branding and environmental compliance, plus our large corporate clients were keen to have pantone matching prints as well as green compliance of the supply chain. Therefore, replacing our eco solvent printer with the Ricoh Latex L4160AR helped us to achieve this. We can now match 93% of pantone colours as well as producing prints with the eco friendly resin based latex inks,” he says.
Since its inception in 2006, White Space Creative has continually developed its service offering. While the company’s primary expertise remains within the exhibition and event design and build sector, the firm now offers additional services such as large format digital prints, 3D lettering and interior refurbishments.
HP confirms full compatibility for Caldera V11 with Latex 500 series printers
According to Caldera the move is designed to reassure users that, as an approved vendor, all components of their Caldera RIP will be compatible with investments in HP hardware from this product line, including the Latex 560 and Latex 570 (above).
“V11 users can be fully confident that their Caldera software is designed to achieve the best from HP Latex 500 series printers,” says Arnaud Fabre, product manager, Caldera. “The testing demonstrates that owners can count on Caldera to transfer all their print instructions and data to their Latex printer faithfully. Choosing a Caldera RIP means choosing an independent, multi-vendor software system optimised for performance on Linux or Mac that is guaranteed to achieve the best graphic results.”
The HP Latex 560/570 RIP Certification Program tests RIP software in a controlled environment over a number of specified print tests, involving a selection of TIF, JPEG, EPS, PDF and PNG image files. The certification applies to the whole V11 suite, which includes GrandRIP+, VisualRIP+, TextilePRO and many others. What this means in practice is that Caldera V11 has proved it can be relied upon to produce what’s shown on screen, and that its data transfer and colour reproduction is accurate. It will also report back system errors and print issues for timely resolution.
Caldera V11 is the latest version of the company’s software, launched at SGIA Las Vegas in September as a landmark 25th anniversary edition. This new release includes a number of improvements to enhance usability, including incorporating the latest version of Adobe PDF Print Engine (APPE4) and practical advances in image and business control options. It also introduces a new feature called True Bleed. This allows operators to clone pixels around the edge of an image regardless of its shape to create better edge finishing for applications such as print-and-cut, textiles and canvas – all applications that Caldera says are well suited to the HP Latex 500 series as seen in the video below.
One of the main benefits of this rapid HP accreditation is that users can be sure that Caldera V11 supports ‘print clusters’. Its new Sync & Deploy feature provides the ability to run the same RIP settings across different printers and locations. The result is reduced installation time, as the configuration is sent to multiple stations, and consistency across devices. The main benefit of this is that it allows users to utilise a group of printers to speed up productivity without the need to invest in a much larger or faster machine. Caldera says it sees HP’s Latex series printers as one of the major technologies for this approach to print production.
HP reveals new new HP Latex 315, 335 and 365 printers
The company says that building on years of third-generation HP Latex technology innovation, the new HP Latex 315, 335 and 365 Printers deliver the high image quality, productivity and durability, as well as environmental benefits and industry certifications, now synonymous with water-based HP Latex Ink Technology.
Xavier Garcia, general manager, Large Format Printing division, HP Inc. says: “With the introduction of the HP Latex 300 Printer series, HP disrupted the low-volume market with a completely new platform featuring a range of price points, sizes and production levels, making it possible for more PSPs to enter sign and display printing. HP is now introducing new, key capabilities to this market-leading portfolio, inviting even more customers to take advantage of HP Latex technology and identify new avenues for growth.”
HP says the new Latex 300 series printers offer:
- High-quality at production, printing up to 64 inches wide at speeds up to 334 ft.2/hr. (31 m2/hr.) for outdoor applications and at 1200 dpi, enabled by the HP Latex Optimizer and HP Optical Media Advance Sensor (OMAS). OMAS capabilities are included across the new HP Latex 300 series printers.
- Features to help customers keep running costs low, such HP Custom Substrate Profiling for automatic ICC profiling and an i1 embedded spectrophotometer, both available on the HP Latex 365 Printer. Additionally, the HP Latex 315 and 335 Printers offer optimised profiles with HP Quick Substrate Profiling as well as the FlexiPrint HP Edition RIP, which is included in the box.
- Continuous printing capabilities, helping customers gain productivity and reduce time between jobs as well as achieve same-day delivery.
- The new HP Quick Solutions application for the HP Latex 365 Printer, which is accessible from the front panel touchscreen for fast troubleshooting and to easily optimise image quality directly on the printer.
- Increased media versatility with the ability to handle a variety of substrates from self-adhesive vinyls and backlits, to wall coverings and textiles.
- New online training tools for operators to get the most out of their HP Latex equipment.
- An automatic x-axis cutter for efficient cutting to finish and deliver prints immediately, which is included across all new HP Latex 300 series Printers.
PressOn picked for pressing flower project at the National Gallery
Kent based display printer PressOn has worked with the Flower Council of Holland to create a giant 35 square metre installation described as a “living painting” using digital print and 26,500 real flowers.
The work was commissioned to celebrate the support of the ‘Funny How Flowers Do That’ initiative of the Flower Council for the Dutch Flowers exhibition at the National Gallery that runs until 29 August 2016.
PressOn was approached by Chanel de Kock, UK Marketing manager for the Flower Council of Holland, to help. It was a challenging request - to create a 6.2 metres tall by 4.6 metres wide piece of digital print that when covered with real flowers, would recreate a Dutch Master painting by artist Ambrosius Bosschaert the Elder. The painting is entitled ‘A Still Life of Flowers in a Wan-Li Vase’ (1609-10).
Nigel Webster, joint MD of PressOn explains the technical aspects of the project:
“We needed to create a printed template that would sit on floristry foam to act as a guide for the florists adding the real flowers. Our initial thought was to use a paper that could be pulled out once the flowers were added, so we tested one that would easily disintegrate when very wet. The timing of the disintegration was too unpredictable though for us to guarantee the print would stay intact for long enough so the florists could see the painting.Finally we settled on wet strength blueback paper, printed with HP Latex inks on our HP LX3500. We made around 30,000 slits using our Kongsberg XP Cutter to enable the flowers to be added. Once held vertically, the paper held water inside the floristry foam longer than anticipated, which was great news. We printed 12 sections in total to wrap the floristry foam. Another section of the painting that was not covered in flowers was printed on canvas to help withstand the weather and then added over the top of the other covered sections.”
Almost 30 florists (pictured above) teamed up to create the fresh flower masterpiece, many of whom were volunteers recruited at the Chelsea Flowers Show.
HP pushes forward with HP Latex 300 series by adding Spandex to the mix
HP has continued it aggressive targeting of the graphics market with its 300 series Latex printers with Spandex announcing the addition of the 300 series of printers to its product portfolio, closing the circle on a full range of ink options available to its customers.
HP’s Large Format Production Products business manager, Jane Rixon, says: “Spandex offers such an extensive range of materials that are compatible with the 300 series, and as it is aimed at the vehicle wrapping, retail and interior markets, we are confident that with the experience Spandex has in these areas, sign makers and printers will reap the rewards."
According to HP, the HP Latex 300 series has been designed for same day delivery of high quality graphics for both indoor and outdoor applications, making it ideal for vehicle wrapping and retail applications.
"The addition of the latex series will help our customers to be even more responsive to their customers' demands and timeframes," says Spandex UK’s general manager Leon Watson. "The latex technology combined with Spandex's ability to deliver materials next day from leading brands including 3M, Arlon, Avery Dennison, ImagePerfect and Orafol, empowers our customers to create top quality jobs very quickly, which is essential in this competitive market."